Welcome to Nutrawin Care
Working to promote “Green Health” for Bangladeshi citizens.
Our Story
NutraWin Care Journey
NutraWin Care began its journey with “Nutra Fast”, an exceptional wellness program designed for school children. This program focused on three key areas: improving nutritional status, nurturing mental health, and strengthening physical health.
Along the way, we had the chance to care for some elderly people. Being close to them, we felt their struggles and vulnerabilities deeply. It touched our hearts and made us realize how important it is to bring ease, dignity, and comfort to their end stages of life. This compassion became a turning point for NutraWin Care.
From these experiences, we shaped our approach around a triangle of wellness — health care, mental well-being, and social-emotional support. Building on this, we created a care plan that covers five areas of daily life:
- Personal Health Care
- Domestic Support
- Health Care
- Social and Emotional Care
- Specialized Care
To serve better, we continue to strengthen our care team through training and learning, so that every service is delivered with trust, care, companionship, and professionalism.
Looking ahead, NutraWin Care dreams of establishing an eco-friendly, registered Caregiver Training Institute to prepare skilled caregivers for both local and global needs. We also envision building a NutraWin Foundation that can reach wider communities, offering complete wellness solutions for every stage of life.
Through these efforts, and dedication, NutraWin Care remains committed to promoting “Green Health” for all — so that every person, young or old, may live with health, dignity, and peace of mind.
Speech-Alifa Afroze
From Passion to Purpose: The Woman Behind NutraWin Care
With over a decade of experience in public health, nutrition, child protection, research, development, and humanitarian response, Alifa Afroze has dedicated her career to improving community well-being, particularly for vulnerable children, families, and the elderly. Her leadership in program management, emergency response, and public advocacy has influenced national policy and grassroots initiatives alike.
Driven by a vision for sustainable and inclusive health solutions, Alifa founded NutraWin Care—a purpose-led social business committed to delivering skill-based, compassionate caregiving services across homes, hospitals, and workplaces. NutraWin Care prioritises holistic well-being by integrating quality caregiving with personalised care, nutrition support and mental health wellness, ensuring dignity and safety for every individual, at every stage of life.
To uphold the highest standards of care, Alifa is planning to establish the NutraWin Caregiver Training Institute—a dedicated centre for building a professional, dedicated, skilled, committed, and ethical caregiving workforce. The institute will offer hands-on training, practical skill development, and values-based education tailored to meet both local and global caregiving needs.
Alifa’s mission is to develop a culture where care, nutrition, and wellness are embraced as shared societal responsibilities. By equipping individuals, caregivers, and organisations with evidence-based knowledge, practical tools, and community-driven approaches, she envisions a future where self-care, sustainability, and social impact are seamlessly integrated to bring about lasting, meaningful change.
Our Process
Steps to Start Your Care Journey With Us
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Start Your Care Journey
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Mission of Nutrawin Care
Our Mission
At NutraWin Care, we are dedicated to enriching the lives of elderly individuals and children by providing compassionate caregiving and creating personalised care plans in collaboration with families. We provide nutrition assessments, appropriate diet guidance, mental wellness counselling, and practical skill-based training, all aimed at supporting holistic well-being. We are committed to delivering accessible, integrated, and evidence-based wellness services that build trust, transparency, privacy and emotional strength in individuals, families, and communities.
Vision of Nutrawin
Our Vision
To create a transformative and positive impact through an integrated wellness and caregiving platform, setting new standards in personalised, trustworthy, respectful, and protective care for the most vulnerable. We are committed to nurturing a healthier, more emotionally resilient society by delivering sustainable, evidence-based solutions in caregiving, nutrition, counselling, and training, addressing both national and global needs.
Working Pillars of NutraWin
At NutraWin Care, our services are guided by four fundamental pillars:
- Trust – Building confidence through reliable and transparent care.
- Care – Providing compassionate support with empathy and dedication.
- Companionship – Ensuring emotional well-being through meaningful connection.
- Professionalism – Delivering services with skill, integrity, and commitment.
Grounded in these pillars, NutraWin Care designs personalized services that prioritize the dignity, comfort, and well-being of every service user.
The Team
Technical Advisory Committee (TAC)
Farzana Akhter
Nutrition Advisor, NutraWin Care
Consultant, UNICEF Bangladesh
Md. Feroj Alom Molla
Advisor – TVET, Skills Development & Green Jobs Transition
Dr. Kashfia Ahmed Keya
Advisor & Medical Consultant, NutraWin Care
Endocrinologist, BSMMU. Dhaka
Dr. Abu Md. Ahsan Firoz
Deputy Registrar, Registrar Office, Bangladesh Medical University, Dhaka
Goals of Nurtawin
Our Goals
- Provide skill-based, compassionate caregiving services for elderly, children, and critical patients in home, hospital, and workplace settings.
- Integrate personalized nutrition care to support physical health and recovery.
- Promote mental wellness as a key component of holistic care.
- Build and maintain a professional caregiving workforce through high-quality training and ethical standards.
- Raise awareness and educate communities about the importance of dignity, safety, and holistic well-being.
- Foster a culture where care, nutrition, and wellness are shared responsibilities across families, workplaces, and society.
Awareness Program
Our Signature Awareness Program For School Children
We are dedicated to raising awareness among future generations about the importance of a healthy lifestyle and overall well-being. To create a significant impact on children’s and adolescents’ lifestyles, we have designed Nutra-Fest, a specialized school-based awareness program aimed at educating school children.
Through this initiative, we strive to improve the nutrition, lifestyle, and mental well-being of children and adolescents in Bangladesh. We address nutritional deficiencies, unhealthy habits, and psychosocial challenges by providing awareness, education, and practical interventions for students, parents, and teachers.
Key Initiatives
Our Key Initiatives
Nutritional assessments & tailored dietary guidelines.
Exclusive adolescent well-being sessions.
Demonstrate physical activities to encourage an active lifestyle and overall well-being.
Provide stress management techniques to support mental well-being and emotional health.
Healthy tiffin recipes for parents.
Awareness programs on social, emotional & mental health.
Who We Impact
Our Impact
Children (Ages 3-18): Nutrition, wellness, and health education.
Parents: Guidance on preparing healthy meals and providing emotional support to children.
Teachers & Schools: Awareness session to create a well-being-focused environment.
School Wellness Program – A comprehensive well-being awareness initiative for children, teachers, and parents.
NutraFest – A unique NutraWin wellness program specifically designed for school children.
Ready to get our care service?
Contact us today to schedule a consultation or to learn more about our services.